(ABC tobacco war is legacy of Jennings. Reuters/Hollywood Reporter
Oct. 28, 2005.) "We have learned first-hand the dangers of smoking and
the tragedy of lung cancer," said Jon Banner, "World News Tonight"
executive producer. "Peter really was at the forefront of reporting on
the dangers of smoking and the tobacco industry throughout his career."
In addition to his "World News Tonight" coverage on tobacco industry,
Jennings did at least two documentaries on the topic: 1996's "Never Say
Die: How the Tobacco Companies Keep on Winning" and 2004's "From the
Tobacco Files," from Jennings' PJ Productions.
"World News Tonight" will report on smoking cessation programs, tips on
how to quit smoking (and why it might be harder than commonly
believed), public policy issues andoptions for the treatment and
prevention of lung cancer. ABC News has followed four smokers trying to
quit, and their efforts will be chronicled on "World News Tonight" as
well as via video blog on http://www.ABCNEWS.com. The series kicks off
with an opening piece Tuesday with Dr. Tim Johnson, ABC News' medical
correspondent who helped Jennings in his final months. "Good Morning
America" and ABC News Radio are also involved.
ABC News is partnering with the Centers for Disease Control and
Prevention, the National Cancer Institute and the North American
Quitline Consortium. Television and online links will send viewers to
either the national quitline (1-800-QUITNOW) or their local lines where
there will be trained counselors helping people quit smoking, said
Tamatha Thomas-Haase, a consultant with the quitline consortium based
in Phoenix, Ariz. There have been more than 140,000 calls to the
national quitline since it started last November and they're expecting
more to the national and state lines with the ABC initiative."
Inventor Robert Strickman assigned the rights to a filter he
invented to Columbia University, which hoped to get 10 cents a carton,
or $750 million to a billion dollars over the next five years out of
it. ABC News made a big production to shill for them, and spout
hysterical bilge about "death-dealing danger of cigarettes." Someone
identified as "SCIENTIST" said that he thought it was possible to use
filters to make safer cigarettes. (Peter Jennings, ABC News, Aug. 23,
1967.)
(THE TOBACCO INSTITUTE PROGRAM ABC World News Tonight on WJLA-TV,
Washington, D.C.
[ABC Network]. April 10, 1990, 6:30 P.M. State of California Launches
Anti-Smoking Campaign.) PETER JENNINGS: We begin tonight with a
pioneering effort against smoking and further proof that smoking is
dangerous. Today the Census Bureau reports that for the first time
since the beginning of the century, men are living longer, than women,
more men are living longer than more women. And the number of women is
increasing [sic] because the Bureau points out that more men have quit
smoking and more women have begun. Today, coincidentally, Oalifornia
became the first state to launch a massive advertising campaign to
convince those who smoke and those who could start that smoking is a
dirty and dangerous habit. Here's ABC's Brian Rooney. BRIAN ROONEY: The
State of California hopes its new anti-smoking advertisements will
counter the advertising of the cigarette cdmpanies. California is
spending nearly $30 million on ads like this. MAN: That means that this
business needs 3000 fresh new voiunteers every day. So, forget about
[unintelIigible] cancer, heart disease, emphysema, stroke stuff.
Gentlemen, we're not in this business for our heaith. [Laughter] DR.
KENNETH KIZER [Director, California Health Department]: We want people
to see what tobacco use really is. It's dumb, it's dirty, and it's
deadly. ROONEY: The state will focus its campaign particularly on young
people, women and minorities, who smoke more and have a higher rate of
smoke-related illness and death than the rest of the population. The
industry markets heavily in minority areas. DR. KIZER: Frankly, the
tobacco industry's predatory exploitation of minorities is a national
disgrace. ROONEY: The tobacco industry says the new campaign is
unfair. BRENNAN DAWSON: But I think that there needs to be some serious
debate
over whether or not this is anti-smoking material, or whether it's a
punitive mudslinging attack on the tobacco industry. ROONEY: The makers
of these advertisements don't deny they are attacking the entire
industry. In fact, that's their point: that the tobacco industry won't
say it sells an unhealthy product. With money raised by its new
cigarette tax, California plans to spend a total of $221 million on
research, education, and health care for people with diseases created
by smoking. It's a multi-front attack that will last at least 15
months. The goal: 75 percent fewer smokers in California by the year
2000. Brian Rooney, ABC News, Los Angeles."
Jennings' lie that men are living longer than women has never even been close to the truth. (National Vital Statistics Reports. Nov. 10;53(6).United States Life Tables, 2002. By Elizabeth Arias, Ph.D.)
Life expectancy at birth by race and sex (on p. 4) / National Center for Health Statistics, CDC (pdf, 36 pp)ABC World News Tonight, Jan. 18, 1990 6:30-7:00 pm, Peter Jennings,
anchor: Any tobacco company doing anything these days to win new
customers knows that it will come under fire. It's a cost of.doing
business. Today in Philadelphia, the secretary of Health and Human
Housing-Health and Human Services, rather, Louis Sullivan, condemned
the R JR Reynolds Company because it is going to test market a new
cigarette aimed primarily at blacks. Here's ABC's Kathleen Delaski.
Kathleen Delaski reporting: Uptown is the first brand targeted
specifically at blacks. The cigarettes are menthol and they are packed
with the filters facing down. Market research shows that many blacks
prefer it that way. Today Dr. Sullivan joined thirty community groups
in attacking RJ Reynolds for introducing the brand. Dr. Louis Sullivan
(Secretary, Health & Human Services): At a time when our people
desperately need the message of health promotion, Uptown's message is
more disease. Delaski: In a written statement, RJ Reynolds responded:
We believe that black consumers have a right to buy products no matter
what the product that fit their preferences. Tobacco companies are
going after blacks and also women because the traditional smokers,
white men, are quitting at faster rates. Like black groups, many
women's organizations are angry at being targeted. Five new brands for
women have been introduced in the past year alone. But tobacco
companies say there is nothing wrong with marketing to women. Ellen
Merle (Vice President, Philip Morris): I believe that smoking is an
adult choice, and I think that women are every bit as capable as men to
make that choice. Delaski: But most new smokers are not adults; they
are teen-age girls. Two thousand young girls start smoking every day;
half by age thirteen. To combat the new ad campaigns, a new coalition
of thirty women's groups is promoting counter ads and an education
drive especially aimed at potential smokers. Dr. Sally Faith Dorfman
(Orange County Health Commissioner): People may be trying to tell the
girls particularly that smoking is the way to stay slender and
attractive. They are not your friends. Delaski: Anti-smoking groups say
the new brands for blacks and women have given them new momentum to
take on the tobacco companies. But it is not clear yet which campaign
smokers will respond to, the new cigarette ads for the new warnings.
Kathleen Delaski, ABC News, Washington.
ABC
World News Tonight, Jan. 18, 1990 / tobacco document
(EPA Concludes Secondhand Smoke Causes Cancer. ABC World News Tonight. Station WJLA-TV, Washington DC, ABC Network, May 9, 1990 6:30 P.M.) PETER JENNINGS: It looks like the Environmental Protection Agency is gearing up for another damning report on smoking. A preliminary version has this to say to nonsmokers: Just being exposed to other smokers can kill you. Here's ABC's Bettina Gregory. BETTINA GREGORY: The EPA has concluded that inhaling someone else's cigarette smoke causes 3800 Americans to die of lung cancer each year. And the draft report on passive smoking proposes that tobacco smoke be labeled a carcinogen. That could lead to more severe restrictions on where people can smoke. Anti-smoking advocates say it's about time the EPA declared tobacco smoke the most hazardous pollutant in the air. JOHN BANZHAF [Action on Smoking and Health]: Going in a room where anybody is smoking is more dangerous than going in a room with asbestos, going in a room with radon or any other air pollutant. GREGORY: The tobacco industry does not acknowledge that cigarethe smoking causes cancer,.much less passive smoking. WALKER MERRYMAN [The Tobacco Institute]: Well, there really isn't a scientific consensus on whether or not passive smoking is in fact harmful to those who don't smoke.
Those lying maggots have
systematically covered up the fact that the EPA's own
scientists,
the real scientists who got their jobs on merit instead of political
connections, were against labelling secondhand smoke a carcinogen!
ABC World News Tonight WJLA TV ABC Network, Washington DC, Dec. 10,
1991 6:30 PM. JAMA Study On Teens And Smoking. PETER JENNINGS: Finally
this evening, on the American Agenda, what it is that encourages
children to smoke when they should know better. The anti-smoking
message is. getting through to mllllons of adults, but despite all the
warnings more children who smoke are starting at a younger age. Today,
in the Journal of the American Medical Associatlon, two studies which
appear to show a relationshlp between teenagers who go on smoking and a
particular advertising campaign. Our Agenda reporter is Beth Nissen.
BETH NISSEN: He is on billboards, street signs, buses. UNIDENTIFIED
MAN: The camel, he' s in every magazine I've ever read. NISSEN: Kids
see him magazine spreads, and a full line of promotional products --
T-shirts, hats, lighters, drink coolers. UNIDENTIFIED MAN: He's cool.
He'd be someone I'd like to hang out with. NISSEN: He water skis,
drives motorcycles, flies planes. UNIDENTIFIED MAN: He's cool, smooth,
he's rich, and he's on -- he's very famous. NISSEN: Smooth Joe Camel is
one one most promoted images in modern advertising history. Since the
campaign that features him was created four years ago it has stopped
the decline of a brand that has been rolling off assembly lines since
1913, and started a bitter controversy over whether the cartoon that
replaced the old camel is selling cigarettes to children. MARK GREEN
(NY Consumer Affairs Commission): The tobacco industry knows that
hundreds of thousands of their own customers a year are dying off
because of their product. Who are the replacement customers? Kids. [You filthy little smearing maggot, most
oldsters simply quit smoking long before they die. And attrition by
death occurs UNIVERSALLY, you slimy piece of crud who treats us like
morons! -cast] NISSEN: The makers of Camel cigarettes say Smooth
Joe is just as appealing to grownups. TOM GRISCOM (RJ Reynolds): Our
market is not kids. Our market is trying to reach 35 million smokers
who smoke another brand. NISSEN: There has been no compelling evidence
that Smooth Joe clearly appeals to the underaged until today, with two
studies published in the Journal of the American Medical Association.
In the first study groups of high school students and adults were asked
to rate their attraction so the Smooth Joe ads. The results? The
researcher who did the study says if the makers of Camel are spending
hundreds of millions of dollars to reach adults, they are wasting their
money. DR. JOE DIFRANZA (Univ of Mass Medical School ): The kids love
him; the adults didn't. We found that Camels are ten times more popular
among kids than they are among adults over the age of 21. NISSEN: And
something about the ads appeals to even the very young. In the second
study children three to six years old were to match a company logo with
a product. MAN: Have you seen that before? What does that match with?
Very good. NISSEN: One third of three year olds matched Smooth Joe with
a picture of a cigarette. WOMAN: How do you know that he goes with
that? LITTLE GIRL: He smokes. WOMAN: He smokes. How old are you? LITTLE
GIRL: Three. NISSEN: By age six, as many knew the camel as knew Mickey
Mouse. DR. RICK RICHARDS (Medical College of Georgia): The fact is
they're influencing three to six year olds whether they intended to or
not, and it should stop. MAN: Have you seen that before? [Clip of child
nodding yes] NISSEN: No one knows if children who like Smooth Joe will
become Camel smokers. RJ Reynolds says it spends millions to make sure
kids do not smoke Camels or any other brand of cigarettes. The company
has designed an ad campaign that urges kids to resist peer pressure.
Why would a cigarette company discourage the next generation of
customers? [Because they don't have
the sense not to pander to subhuman vermin like YOU. -cast]
GRISCOM: We do not want them to smoke because it can bring restrictions
on us that prevent us from being able to market and sell products to
adults who choose to smoke. NISSEN: Restrictions are exactly what
public health advocates want from the Federal Trade Commission, which
has exclusive jurisdiction over tobacco advertising. The FTC has not
responded to a series of requests that it ban the Camel ads and
promotions as an unfair trade practice. GREEN: I think the FTC should
have taken action by now. Tobacco is uniquely our most dangerous
product and kids are our most vulnerable consumers. And cartoon figures
appeal to them. NISSEN: The FTC will only say it will review the
studies released today, review the newest evidence that harmful
messages are filtering through to the nation's children. Beth Nissen,
ABC News, New York.
ABC News Show: World News Tonight With Peter Jennings. Feb. 25, 1993. ANNOUNCER: From ABC, this is World News Tonight with Peter Jennings. PETER JENNINGS: President Clinton was talking again today about the need for a national health care plan. and this time he gave a strong public hint that some of the money needed to pay for it may be raised from those people who ignore the risks or smoking and drinking. Here's ABC's Brit Hume. BRIT HUME: [CLINTON PC] Appearing with business and labor leaders who are backing his economic plan. the President was asked how. he'll pay for his next big plan, to overhaul health.care and make it available to all. Specifically, would he be asking for more new taxes'? PRESIDENT CLINTON: There are lots of options we are looking at now which wouldn't necessarily increase middle.class tax burdens. BRIT HUME: [MEDIA] Well, he was asked, does that mean he's now ruling out increasing so-called sin taxes on such things as beer, wine and tobacco? [BUSINESS. & LABOR LEADERS] Those taxes hit all groups, including the middle class,but Mr. Clinton did not rule them out. PRESIDENT CLINTON: I think health related taxes are different. I think cigarette taxes, for example, are different. BRIT HUME: And why is that. he was asked. PRESIDENT CLINTON: Because I think that we are spending a ton of money in private insurance and in government tax payments to deal with the kealth care problems occasioned by bad health habits, and particularly smoking. BRIT HUME: [SU] The President has a thorny practical and political problem. He believes health care reform will save the government billions and free up billions more in the private sector, but he's also: pledged to extend health insurance to all. which will cost billions. That's why he can't rule out additional taxes on the middle class or anyone else. Brit Hume, ABC News, the White House.
ABC World News Tonight, Feb. 25, 1993 / tobacco documentABC News Show: World News Tonight With Peter Jennings, Mar. 17,
1993. PETER JENNINGS: More news about the tobacco industry. The tobacco
industry. is under assault on any number of fronts these days. The
possibility of higher taxes on cigarettes to pay for health care is one
example. How tobacco companies advertise their product is another. A
new series of ad campaigns has drawn particular attention on Capitol
Hill. Here's ABC's Bill Greenwood. BILL GREENWOOD: [KIDS SMOKING]
Federal health officials say 3,000 American youngsters start smoking
every day, and critics say many are being hooked by the new ad
campaigns. [ADS] The tobacco companies offer free prizes to people who
mail in proofs of purchase, like the label on a cigarette pack. [HARKIN
PC] An aide to Iowa's Senator Tom Harkin modeled beachwear awarded by
Camel. SENATOR TOM HARKIN! How many cigarettes does it take to get this
whole outfit? AIDE: Several thousand. SENATOR TOM HARKIN: Yeah. Several
thousand. For several thousand cigarettes you can be dressed just like
this and go to the beach and leave Camel tracks all over. BILL
GREENWOOD: Such promotions are part of a four billion dollar a year
advertising campaign that is tax deductible. [CU CIGARETTE] All
companies can take a deduction for advertising, but senators today
introduced legislation to reduce the tax break for tobacco companies by
50 percent, because their product is hazardous. The American Civil
Liberties Union promised to fight the effort. ROBERT PECK /ACLU
LEGISLATIVE COUNSEL: The ACLU opposes this proposal, because we believe
that this is an infringementof the First Amendment. BILL GREENWOOD:
[SU] Senators agree that cigarette companies have a right to free
speech, but New Jersey's Bill Bradley says that does not give the
tobacco industry a constitutional right to tax subsidies for pushing
products that endanger people's health. Bill Greenwood, ABC News,
Capitol Hill.
(ABC News Show: World News Tonight With Peter Jennings, May 13,
1993. ABC Transcript.) "... PETER JENNINGS: There is another view of a
cigarette tax. First of all, it is designed to do more than pay for
health care reform. The idea is also to save health care dollars by
discouraging people from smoking. And smoking costs the rest of us a
lot of money. We asked ABC's Beth Nissen how much. BETH NISSEN:
Christian Frye smoked two packs of cigarettes a day for 48 years. She
has chronic emphysema. She wants cigarettes taxed, even banned, and has
no sympathy for what that might do to tobacco farmers. CHRISTIAN FRYE:
They should not grow tobacco to kill people just for money. BETH
NISSEN: In terms of money, tobacco -related illnesses run up health
care costs of $21 billion a year. NURSE: How are you feeling? CHRISTIAN
FRYE: Short of breath. " BETH NISSEN: This year alone Christian's
hospital bills total almost half a million dollars. According to the
government's Office of Technology Assessment, smoking related cancers,
lung and heart diseases cost American businesses an additional $47
billion a year in lost worker productivity and lost workers. Smoking
kills 475,000 Americans a year. DR. JOHN LYNCH / AMERICAN CANCER
SOCIETY: Tobacco use is the single most preventable cause of premature
death in this country. BETH NISSEN: And Americans pay to prevent more
deaths. This public service ad is part of a $135 million federal
anti-smoking campaign. Yet what most Americans do not know is that they
also pay for the ads that promote smoking. One billion dollars a year
in cigarette advertising is tax deductible. SEN. TOM HARKIN / [D] IOWA:
We subsidize the advertising of tobacco, a product that kills people.
BETH NISSEN: A $2-a-pack cigarette tax would bring in as much as $100
billion in five years and save hundreds of billions more in future
costs. In states that have raised taxes, which raises the price per
pack, tobacco use has fallen, especially among the young. Public health
officials say the ultimate saving could be as many as two million lives
and incalculable suffering. Beth Nissen, ABC News, Washington. PETER
JENNINGS: One other item about smoking and health. A judge in
Mississippi has ruled for the first time that cigarettes are so
dangerous that manufacturers cannot escape liability even if smokers
know the risks. As the ruling comes from a state judge, however, other
courts around the country are not obliged to follow suit.
ABC News Show: World News Tonight With Peter Jennings. Jun. 22,
1993. ANNOUNCER: From ABC, this is World News Tonight with Peter
Jennings, reporting tonight from Washington. PETER JENNINGS: Our second
story is also from Washington. The tobacco industry is on the
counterattack here. Six months after the Environmental Protection
Agency issued; a devastating report on secondhand smoke - just
breathing in someone else's smoke, said the EPA, causes thousands of
cases of lung cancer in nonsmokers every year - the tobacco industry
has gone to court. As ABC's Bettina Gregory reports, a coalition of
tobacco farmers and cigarette makers claim that the EPA report is based
on faulty science and should be ignored. HOSTESS: Smoking or
nonsmoking? CUSTOMER: Nonsmoking. BETTINA GREGORY: The trend toward
bans on. smoking has been accelerating ever since January when former
EPA administrator William Reilly declared secondhand smoke a human
carcinogen. Smoking has been banned in the state capital of California
and at some universities, restaurants, and airports. Today the tobacco
industry fought back. It sued the EPA, claiming the government ignored
scientific evidence and manipulated data to conclude environmental
tobacco smoke, known as ETS, causes cancer. STEVE PARRISH, PHILIP
MORRIS, USA: For this substance the science does not support the claim
that environmental tobacco smoke is harmful to nonsmokers. BETTINA
GREGORY: The industry claims the EPA did not consider two major 1992
studies which showed nonsmoking spouses of smokers did not increase
their risk of lung cancer. Despite those studies, the current EPA
administrator agrees with her predecessor that secondhand smoke is
dangerous. CAROL BROWNER, EPA ADMINISTRATOR: Well, it's the agency's
view that secondhand smoke can cause health problems. The agency
undertook a study. We stand by that st:udy. BETI'INA GREGORY: The EPA
says secondhand smoke causes 3,000 cases of lung cancer in nonsmokers
every year. Nevertheless, the tobacco industry claims the EPA's
position on secondhand smoke is based on politics, not science. [SU]
But sources at the EPA say the tobacco industry's lawsuit is a tactic
to stop domestic cigarette sales from declining as smoking is banned in
more and more places. BettinaGregory, ABC News, Washington.
ABC News Show: World News Tonight With Peter Jennings, Sep. 21,1993.
PETER JENNINGS. Still on the subject of where the money will come from,
the President says that $105 billion, as Brit reported, will be raised
through what everyone calls "sin taxes," which in the case of health
care leads right to cigarettes. Much of the public appears to think
that cigarette smokers should really be pressured. But the guessing is
that 75 cents more a pack is all that they'll have to pay. Here's ABC's
Jim Angle. JIM ANGLE: When California raised its cigarette tax by 25
cents a pack back in 1989, it dedicated 20 percent of the revenues to
an anti- tobacco campaign. ACTOR: [Public Awareness Commercial] Here's
a picture of Lisa before she started smoking. Here she is now. JIM
ANGLE: Over three and a half years, public-awareness programs helped
cut cigarette consumption by 8.5 percent. Though California wanted new
revenues, it also wanted to discourage smoking. Now Massachusetts is
following suit. It will spend $52 million - a fourth of its recent tax
increase - for anti-smoking programs. Such efforts are important
because a tax increase alone isn't enough to reduce smoking. DR.
GREGORY CONNOLLY, MASSACHUSE'IT'S DEPT: OF PUBLIC HEALTH: You get an,
initial drop in consumption from the tax increase, but that you lose
over time unless you come back in with a hard-hitting campaign. JIM
ANGLE: Such as this one in California. While some smokers quit, when
taxes go up, others.need more persuasion. ANTI-SMOKING ADVOCATE:
Cigarette smoking is as bad as crack. JIM ANGLE: But redemption isn't
the goal of the administration; it's more interested in revenue and in,
getting the support of tobacco -state lawmakers. The White House isn't
setting aside a single penny from the new tax for anti-smoking efforts.
Health.advocates say that's a mistake. STANTON GLANTZ, UNIVERSITY OF
CALIFORNIA-SAN FRANCISCO: They would be absolute idiots to not include
a reasonable tobacco -control campaign as a component of their overall
health care proposal. JIM ANGLE: But for now the administration is only
after the tax money, passing up the chance to actively discourage
smoking and save tens:of billions in future medical costs. Jim Angle,
ABC News, Washington.
ABC World News Tonight 6:30 pm ET November 10, 1993 Transcript #
3224-8. HEADLINE: North Carolina and Anti-Smoking Laws. BODY: PETER
JENNINGS: We've another medical report tonight on the dangers of
smoking. A study in the Journal of the American Medical Association
says that in 1990, tobacco was the biggest underlying cause of death in
the United States, responsible for 400,000 deaths. By underlying, they
mean going beyond the immediate illnesses such as cancer or heart
disease to find out why people became sick in the first place. Tobacco,
said the researchers, caused more deaths than drugs, guns, risky sex
and auto accidents combined. Well, there does seem to be a growing
public acceptance of the fact that smoking is deadly. The sentiment,
however, is only beginning to catch on in tobacco country itself. ABC's
Al Dale is in North Carolina. AL DALE, ABC News: [voice-over] In much
of North Carolina, smoking is not just tolerated, it is appreciated -
400,000 jobs depend on tobacco, the state's number one cash crop. And
efforts to restrict smoking often meet with undisguised hostility. Ist
NORTH CAROLINA RESIDENT: Tobacco pays my bills I would not go to a
restaurant that you could not smoke at. AL DALE: I look around, I don't
see a 'No Smoking' section. 2nd NORTH CAROLINA RESIDENT: We have one.
It's outside. AL DALE: [voice-over] But in the past few months, things
have begun to change. More than half of the state's 100 counties have
adopted some form of smoking restrictions, forcing people outside to
indulge their habit. The flurry of regulations resulted from a new
state law. [on camera] This summer, the state legislature passed a
relatively mild smoking law that in effect guaranteed smokers at least
20 percent of the space in all public buildings. But the state left the
door open for local governments to go further in protecting non-
smokers from secondhand smoke. [voice-over] In Greensboro, where the
Lorillard Tobacco Company's a major employer, the county health
department adopted rules that will ban smoking in public places by the
end of next year. That outraged many people, including county
commissioners, who say they will replace anti-smoking members of the
health board. JOE WOOD, County Commissioner: The health board failed to
look at this from an economic standpoint, as well as a public health
standpoint. AL DALE: [voice-over] So it's likely that the regulations
will be rescinded before going into effect. That would please a lot of
people here who say smoking is not harmful. RADIO CALLER: I don't
believe the secondhand smoke stuff. BRAD KRANTZ, Talk Show Host: You
Welcome to North Carolina, where opinion. don't believe it? Welcome to
North Carolina. lung cancer is not a medical fact, it's an AL DALE:
[voice-over] But all across the state, even diehard smokers admit that
restrictions are coming, but not without a fight. Al Dale, ABC News,
Greensboro, North Carolina. PETER JENNINGS: In a moment, we'll return
to the debate - the Perot-Gore debate - how the White House used Mr.
Perot's own tactics to take him on. [Commercial break]
ABC-TV World News Tonight, Feb. 25, 1994 6:30-7:00 PM (ET) TRANSCRIPT Peter Jennings, anchor: The U.S. government is considering a major frontal assault on the tobacco industry. The commissioner of the Food and Drug Administration said today that he is looking into whether cigarettes might be regulated as an addictive drug. Here is what's changed. There is now evidence that cigarette manufacturers carefully manipulate the nicotine content of their product to assure each cigarette packs a certain punch. The evidence has been uncovered by John Martin, who's been investigating the story for the ABC news program Day One. John Martin reporting: The investigation found that tobacco companies are adding to cigarettes, waste products fortified with an extract that contains nicotine. As a result, the companies are able to manipulate the nicotine levels in cigarettes. The Surgeon General has determined that nicotine is a highly addictive drug. A former R.J. Reynolds manager, who requested anonymity, explained why the companies control the amount of nicotine in cigarettes. R.J. Reynolds Manager (Unidentified): The put nicotine, in the form of tobacco extract, into the product to keep the consumer happy. Martin- They're fortifying the product with nicotine, is that correct? RJR Manager: The waste filler? Yes they are. Martin: This long-held secret could subject the industry to federal regulation, if it is determined that nicotine is being added for the purpose of addicting smokers. The companies say nicotine is a natural part of the extract, used for flavoring, and is not intended to addict smokers. Joseph Debethizy (RJRResearch.Director): It's a natural component of tobacco, and it's totally derived from tobacco. And we are not, in any way, doing that. Martin: Nevertheless, the FDA said today, "Evidence is accumulating that cigarette manufaoturers may intend that their products contain nicotine to satisfy an addiction." John Martin, ABC News, New York. Jennings: There's going to be a good deal more about this Monday evening on the ABC news magazine Day One, 8:00 PM, 7:00 Central time.
ABC World News Tonight, Feb. 25, 1994 / tobacco documentABC World News Tonight 6:30 pm ET Mar. 24, 1994 08:00 Eastern Time Transcript # 4059-8 HEADLINE: Philip Morris Files Libel Suit Against ABC. PETER JENNINGS: ...The largest tobacco company in the world, Philip Morris, filed a lawsuit against the American Broadcast Company - this company. Philip Morris is seeking $10 billion for libel. Here's ABC's Jim Angle. JIM ANGLE, ABC News: [voice-over] The Philip Morris claim of libel focuses primarily on a statement in a Day One broadcast that the tobacco industry artificially adds nicotine to cigarettes to keep people smoking. MURRAY BRING, Senior V.P., Philip Morris: These allegations are not true. And ABC knows that they are not true. Philip Morris does not in any way, shape or form spike its cigarettes with nicotine. JIM ANGLE: [voice-over] The ABC report pointed to an industry practice of adding reconstituted tobacco things such as stalks and stems - to cigarettes. Although Philip Morris acknowledges that the process of making cigarettes changes nicotine levels, the company contends that it actually takes out 20 to 25 percent of the natural nicotine. ABC News sought interviews with Philip Morris officials before the broadcast in question. The company declined and sent a general statement, but would not answer specific questions about its practices. ABC said today it stands by. its reporting. Jim Angle, ABC News, Washington. PETER JENNINGS: One other note on this subject. Tomorrow, the commissioner of the Food and Drug Administration, David Kessler, testifies before Congress. He has suggested that the FDA is considering whether to categorize cigarettes as a carrier for a drug because they contain nicotine, which the government says is addictive. Should that happen, it could lead to further restrictions on cigarettes perhaps an effort to restrict the amount of nicotine in cigarettes.
ABC World News Tonight, Mar. 24, 1994 / tobacco documentMar. 20, 1994 Draft of Philip Morris lawsuit against American Broadcasting Companies, Inc., Day One anchor Forrest Sawyer, reporter John Martin, and producer or co-producer Walt Bogdanich, for their programs of Feb. 28 and Mar. 7, 1994. "Announcing that they had "uncovered" the tobacco indastry's "last best secret" "never before disclosed to consumers or the government", and asserting that their discoveries "could completely change the tobacco industry", defendants, through the use of sensationalized false and reckless allegations, told vlewers across the nation, that tobacco companies, including Phililp Morris, are artificially "spiking" their cigarettes sold in the United States with extraneous nicotine for the purpose of keeping: smokers hooked. 12. Following this Day One broadcast, foreseeably, the national networks and press accepted as true Day One's supposed "revelation" that the tobacco industry "spikes" its cigarettes with extra nicotine, and repeated these charges virtually daily. In what can only be described as a public frenzy, reporters, the public, government regulators and Congressmen, "astonished" and "shocked" by Day One's "revelation", called for investigation and possible new regulation. And the stock of plaintiff Philip Morris Companies and other companies having businesses engaged in the tobacco industry fell dramatically in reaction to Day One's charges and the regulators' reaction, thereto. But the frenzy whipped up by Day One is based on, a. totally false and defamatory premise made sp of whole cloth: that Philip Morris and other tobacco companies intentionally add extraneous nicotine to the tobacco used in the cigarette manufacturing process in order to keep smokers hooked. As set forth below, Philip Morris does no such thing and, upon information and belief, neither do the other American tobacco companies."
Philip Morris vs. ABC, Mar. 20, 1994 (draft) / tobacco documentVIRGINIA: IN THE CIRCUIT COURT FOR THE CITY OF RICHMOND PHILIP
MORRIS COMPANIES INC. and PHILIP MORRIS INCORPORATED, Plaintiffs,
AMERICAN BROADCASTING COMPANIES, INC., and WALT BOGDANICH, Defendants.
AT LAW NO. 760CL94X00816-00 AMENDED MOTION FOR JUDGMENT. May 1994
(est.). "The true facts with respect to these processes are as follows:
a. The production of
reconstituted tobacco -- This process ..was developed decades
ago and is widely used throughout the cigarette manufacturing industry.
It involves the utilization of the stem portion of the large tobacco
leaf as well as small pieces of the leaf itself broken off during the
stemming process. These natural tobacco materials are reconfigured into
tobacco sheets capable of being used in the cigarette manufacturing
process. In order to form these tobacco materials into sheets, it is
necessary first temporarily to separate out the solubles, which would
otherwise interfere with the sheet-making process. Those solubles
include nicotine. Separation of the solubles is accomplished by adding
large quantities of water in order to dissolve the solubles and
separate them from the fibrous part of the tobacco, which consists
largely of cellulose. The fiber is then pulped with water and, using
standard paper-making process, milled out as sheets. The solubles --
minus potassium nitrate and excess water which have been removed, and
plus certain non-nicotine
containing flavors, preservatives and moisturizers which have been
added -- and the sheets are then recombined. The process is an entirely
closed and continuous one: no
nicotine whatsoever not found in the original natural tobacco materials
is introduced in the production of the reconstituted tobacco sheets.
Indeed, the reconstituted tobacco sheets contain approximately 20-25 % less nicotine than the
natural tobacco materials which are used in the process because
substantial nicotine is lost
in the process and is not
replaced. Upon emerging from the presses, the reconstituted tobacco
sheets are chopped into small pieces to be blended with natural tobacco
leaves and transported to the cigarette manufacturing plant. Because
stems naturally contain only approximately 25% of the nicotine
contained in the leaf portion of the tobacco plant, and because, as set
forth above, substantial nicotine is lost in the reconstitution
process, reconstituted tobacco sheets contain far less nicotine than
natural tobacco leaf and the use of such reconstituted tobacco sheet in
the ultimate tobacco blend serves significantly to lower the nicotine
content of cigarettes. And contrary to Day One's claims, no "powerful
extract containing nicotine and flavor" or any other nicotine substance
is added in the process. Nor is there anything at all "secret" about
the re-constitution process: it has long been widely used in the
industry, publicly known, described in books and articles about
cigarette manufacturing going back at least as far as 1967, and,
indeed, is even fully described in the 1979 Surgeon General's Report on
Smoking and Health, p. 14-27."
"Nonetheless, many in the media refuse to believe the midterm
elections were at all ideological or delivered a co- herent message.
Take ABC News anchor Peter Jennings. He began his Nov. 14 radio
commentary with this observation: 'Some thoughts on those angry voters.
Ask parents of any 2-year- old, and they can tell you about those
temper tantrums: the stomping feet, the rolling eyes, the screaming.
It's clear that the anger controls the child and not the other way
around. It's the job of the parent to teach the child to control the
anger and channel it in a positive way. Imagine a nation full of
uncontrolled 2-year-old rage. The voters had a temper tantrum last
week.' Jennings then concluded: 'Parenting and governing don't have to
be dirty words. The nation can't be run by an angry 2-year-old.' Far
from being enraged toddlers, Americans knew exactly why they were mad
on election day. The Democrats fundamentally misread their '92 election
victory and believed it represented some kind of a mandate to go 'Back
to the Future' and complete the unfinished agenda of the Great Society
with some countercultural social trimmings attached. They ignored polls
showing voters no longer believed government was a 'good buy.' If it
were a consumer product on a store shelf it would be removed for being
defective and sued for false advertising." (Voters Throw A Party Out.
By John H. Fund. Rising Tide, Jan/Feb. 1995.)
The Radio Television News Directors Association gave Jennings their Paul White award, showing that the whole lot of them are rotten-to-the-core scum, whose supposed "Code of Ethics" is absolutely meaningless. "RTNDA honored Jennings numerous times during his career for his work and for being a role model for other journalists. In 1995, he received the Paul White Award, RTNDA's highest honor, which recognizes an individual's lifetime contributions to electronic journalism. Years later, he commented that the Paul White Award meant more to him than many because it was recognition by his peers." (RTNDA Mourns Loss of Peter Jennings. News Release, RTNDA, August 8, 2005 .)
Code of Ethics / RTNDA(June 27, 1996, 10:00-11:00 PM (ET) ABC-TV Peter Jennings Reporting
Transcript) This is how the vermin demonstrate their "fairness" and
"impartiality:" Peter Jennings, host : Good evening and welcome. This
hour
is about cigarettes and the people who make them. Which means it is
about the only product that you can buy virtually anywhere which, when
used as directed, kills more than four hundred thousand Americans every
year..," a filthy Big Lie founded on scientific fraud. The Lasker
Lobby's political appointee, FDA Commissioner David Kessler, gibbers
that "Every medical organization, every scientific organization that's
looked at it over the last decade has concluded that nigotine is an
addictive substance. And it is our job to regulate those products. The
law is very clear on that." Kessler thinks we're a bunch of dumb rubes
who don't know that those corrupt lackeys, whom he pretends speak in
the name of science, were anointed by the same filthy Lasker Lobby who
gave him his job, to manufacture a smear against smoking which would
ratiuonalize FDA regulation and ultiomately outlawing tobacco.
(World News Tonight With Peter Jennings. 6:30 pm ET. Feb. 28, 1997. Headline: Struggling Tobacco Farmers Blame Big Company Practices.) Jennings gloats over new federal rules forcing stores to make customers show a photo ID to buy tobacco products; then over tobacco farmers' anger over cheap imports.
World News Tonight, Feb. 28, 1997 / Philip Morris tobacco document (pdf, 2 pp)ABC News Show: World News Tonight With Peter Jennings (6:30 pm ET)
Jan. 29, 1998 Transcript # 98012905-j04. Headline: A Closer Look.
Byline: Deborah Amos, Peter Jennings. Highlight: How Times Have Changed
For Tobacco Companies. PETER JENNINGS: A couple of minutes ago, we
reported that the big tobacco companies were in Congress today, pushing
hard for a national settlement of all the lawsuits against them. The
settlement would require the tobacco companies to pay a very large sum
of money to the government, and they would agree to be more closely
regulated. In return, they would get some protection from future
lawsuits. So tonight, we're going to take "A Closer Look" at how far
the country has come in three and a half years. Do you remember this?
CHAIRMAN: Do you swear that the testimony you're about to give is the
troth, the whole truth and nothing but the truth. TOBACCO COMPANY
EXECUTIVES: I do. PETER JENNINGS: (voice-over) The seven men who ran
the tobacco industry almost four years ago... 1st TOBACCO COMPANY
EXECUTIVE: I don't believe that nicotine or our products are addictive.
PETEK JENNINGS:...swearing one after the other, under oath, that they
did not believe that the nicotine in their prodact was addictive. 2nd
TOBACCO COMPANY EXECUTIVE: I believe that nicotine is not addictive.
3rd TOBACCO COMPANY EXECUTIVE: And I, too, believe that nicotine is not
additive. PETER JENNINGS: (voice-over) Every one of these big tobacco
executives has moved on or been moved since that day. One has died. The
Justice Department is still investigating whether the others perjured
themselves. (on camera) Yes, in every imaginable way, times have
changed for the tobacco companies. They've been under pressure ever
here. Here is ABC's Deborah Amos. DEBORAH AMOS, ABC News: (voice-over)
Americans have come a long way on the tobacco road. The romance is gone
now. So is Joe Camel. Smokers are out in the cold, banned in baseball
parks, restaurants and even in some bars. JOSEPH CALIFANO, National
Center on Addiction: in the last couple of years, just about every
state in the union has strengthened their anti-smoking ordinances.
DEBORAH AMOS: (voice-over) In fact, 28 states have passed some kind of
tobacco control meastures in the last year alone -- raising cigarette
taxes, banning billboard ads and vending machine sales, making prisons
smoke-free. And for the first time, underage smokers are fined. In some
states, they are arrested. NARRATOR (Anti-Smoking Commercial: We have
to sell cigarettes to your kids. DEBORAH AMOS: (voice-over) A new
attitude towards tobacco and tobacco companies, says Joe Califano.
JOSEPH CALIFANO: The tobacco companies had, for decades, lied to the
American people and exploited the children of the United States.
DEBORAH AMOS: (voice-over) Certainly, concern that children were
specifically targeted focused political will. (on camera) And focused
attention not only on the health effects of tobacco but, for the first
time, on the conduct of the industry itself. Did they lie? Did they
manipulate nicotine? Did they intentionally market to children'?.
(voice-over) Looking for answers, a cast of powerful characters -- the
first anti-smoking president ever, aggressive government officials.
PETER PRINGLE, Author, "Cornered: Big Tobacco...": You had to have this
confluence of events, and you had to have everybody working together.
DEBORAH AMOS: (voice-over) And most important, whistle- blowers,
including industry scientists who leaked industry secrets. PETER
PRINGLE: You've got a fantastic pile of evidence against the tobacco
companies which forced them to the negotiating table. So the whole
thing has changed. DEBORAH AMOS: (voice-over) In the end, it was the
industry that chose to deal rather than fight. The result -- historic
state settlements, new regulations, the pending national settlement.
Part of that deal, early retirement for this character. But the tobacco
companies aren't giving up. They've returned to proven old formulas,
betting there's still some romance and big money in tobacco. Deborah
Amos, ABC News, New York. [See the
rotten little vermin gloat, "Yes, in every imaginable way, times have
changed for the tobacco companies." We must make those vermin PAY!]
"George Strait Medical Correspondent ABC News. Since 1983, Mr. Strait has been ABC News' primary correspondent covering medical and health news. He contributes to "World News Tonight with Peter Jennings," and "Nightline" on health care reform, medical/ethical concerns regarding new technologies, and AIDS. Mr. Strait received has twice received his industry's highest award, the [Columbia University] Alfred I. duPont Award. In 1994 he led ABC's coverage of South Africa's transition to democracy. He produced a series on how health-care served as a metaphor for the success or failure of the new South African government under Mandela. Mr. Strait was the first American network journalist to be allowed into Zaire to report on the AIDS epidemic and he received the Edward R. Murrow Award for his report on the Soviet Union's health-care system. Mr. Strait joined ABC News in November, 1977; prior to his current assignment, he was an ABC News White House correspondent. Before that he was the Washington correspondent for CBS. Mr. Strait was graduated from Boston University with an AB in biology and completed an MS in biochemical genetics at Atlanta University." (George Strait bio, Ceres Conference, The Georgetown University Center for Food and Nutrition Policy, April 2-4, 1998.) He was on the panel on "Translating science for public consumption," p. 5.
George Strait bio, 1998 / tobacco document"Following the inauguration of President Clinton in January 1993, he was named correspondent in charge of directing coverage of the health care reform debate and Hillary Clinton's Task Force on health care reform. Prior to joining ABC News, he worked at WPVI-TV in Philadelphia and WQXI-TV in Atlanta." He received a Blakesely Award from the American Heart Association, and was also Chairman of the Board of the Henry J. Kaiser Family Foundation. He left ABC in 1999, and in January 2003, he became Assistant Vice Chancellor of Public Affairs at the University of California at Berkeley. (George Strait bio, Leading Authorities, 02-04-06.)
George Strait bio, 2006 / leadingauthorities.com"In 1983, Roone Arledge, then president of ABC News, chose Strait to be the first medical and health reporter in network television news. He held the position of chief medical correspondent until he left ABC in 1999.... Strait has also remained active over the years as a media consultant and taught seminars and courses on science reporting and broadcast journalism at institutions such as Columbia, Rutgers and Wesleyan universities." (Veteran journalist joins UC Berkeley as new head of Public Affairs. Media Relations, Dec. 19, 2002 )
Media Relations, Dec. 19, 2002 / U.C. Berkeleycast 02-06-06